Stuttgart 07.07.2011

Metropolis: Going into the summer break with a raised fist.

Following an eventful season, the Schauspiel Stuttgart theater is closing for a six-week summer break on July 25 with a performance of Shakespeare’s ‘Twelfth Night.’ This season has also given it the opportunity to present itself in a high-profile manner with its new »green fist« and a revised corporate design (CD).

The reason: As early as 2005, the combative symbol on the front of the building and on the programs at the Staatstheater in Stuttgart was causing quite an uproar. As the building, which is right next to the train station in the Schlosspark, is currently being renovated, the ensemble relocated to the former Mercedes site on Türlenstrasse, which took them straight to the largest trench on the Stuttgart 21 site with a prime view of the tracks. This was reason enough for Strichpunkt to make a change and freshen up the CD of the Schauspiel theater with aggressive neon green and a militant look to suit the theater’s season with its »Metropolis« motto. The fist quickly experienced its second spring – this time as a symbol of resistance against the low-level station. The giant fists were cut out of the theater site fence and made into a protest banner - and the four meter high neon fist on the roof of the interim venue offers every train entering the Stuttgart station a warning welcome.

The plan to have the fist rotate exactly like the Mercedes star on the station tower, however, was too much symbolism for the city and its rotation was quickly prohibited. The new CD soon became the talk of the town again and, after seven years, the décor of the theater and the new Schauspiel Nord venue was awarded a silver nail by the ADC jury for the second time.