»non plus ultra« 2006 WALL CALENDAR
THE TASK
The anniversary calendar for Papierfabrik Scheufelen.
THE CHALLENGE
Offset print as detailed as the best lithographics from 1855.
THE SOLUTION
“non plus ultra” 2006 wall calendar. Technical advance doesn’t always mean progress: current printing techniques today are incapable of achieving the fineness of lithographics from around 1850 – until 2005, that is. Using graphic finesse and elaborate technology, Strichpunkt highlighted original chromo-lithographs from a collection by Prof. Kurt Weidemann for the Scheufelen 2006 wall calendar. Supplemented by a contemporary design in white on white in various refinement techniques and produced with up to twelve printing colours per sheet, the Scheufelen calendar presents the non plus ultra in modern papermaking, reproduction and printing art – not least in the art of graphic design. The calendar was sold out within only a few days.
The anniversary calendar for Papierfabrik Scheufelen.
THE CHALLENGE
Offset print as detailed as the best lithographics from 1855.
THE SOLUTION
“non plus ultra” 2006 wall calendar. Technical advance doesn’t always mean progress: current printing techniques today are incapable of achieving the fineness of lithographics from around 1850 – until 2005, that is. Using graphic finesse and elaborate technology, Strichpunkt highlighted original chromo-lithographs from a collection by Prof. Kurt Weidemann for the Scheufelen 2006 wall calendar. Supplemented by a contemporary design in white on white in various refinement techniques and produced with up to twelve printing colours per sheet, the Scheufelen calendar presents the non plus ultra in modern papermaking, reproduction and printing art – not least in the art of graphic design. The calendar was sold out within only a few days.