Retail Packaging

Corporate Packaging

Retail Packaging

Esselte Leitz is the market leader in the field of office organisation. Strichpunkt developed a packaging concept which emphasises the premium character and the long tradition of the Leitz brand.

The distinctive folder label, the epitome of high-quality office organisation produces and icon of the Leitz portfolio, is the driving force behind the new packaging line. The classic black and green Leitz bar combined with white packaging ensures high visibility at the point of sale and makes the product stand out from its competitors.

A modular structure, outstanding tangibility and an economical use of resources are the core elements of the modern packaging concept. Its design and workmanship convey the brand attributes of top quality, durability and usability.

BFFCorporate Communication

BFF

Camera obscura

2009/2010

BASFCorporate Reporting

BASF

Shaping the future

2006