ADC Festival 2023

Skoda x Strichpunkt

We were guests at the ADC Festival! Among our belongings: Our insight into the powerful rebranding of Skoda.

Once again, the Art Directors Club hosted the star-studded ADC Festival! The motto: "Change the World with Creativity." In the midst of it all were our colleagues Thomas Dirfard, Luzie Bayreuther, and Peter Matz, who presented the Škoda rebranding at the “ADC Insights”, perfectly aligned with the motto.

"Next Level Škoda - Modular design for a global brand."

Together with the Škoda team, Strichpunkt developed a powerful brand refresh for a decade of change. "Next Level Škoda - the most radical transformation in 30 years.

CLICK HERE FOR THE ADC FESTIVAL