As bold as it is entertaining: the ALSO Annual Report 2020 takes reporting to a new level.
The year 2020 has greatly changed the way we live and interact with others. As an IT company, ALSO now sees the future of the working world even more defined by new technology - remote will be the new normal.
The ALSO Annual Report 2020 picks up on this idea in the form of a microsite that itself seems somewhat like a video call. The focus is on the entertaining and striking communication of the strategy, important key figures and goals, commented on by video statements from employees.
A small Easter Egg at the end of the page creates a relevant and at the same time playful reference to the Corona pandemic and shows that:
Corporate communication can and should also be fun.