A strong, sustainable brand is a key driver for successful business models, products and services - this also applies to German SMEs. More details to the study conducted with ESB Reutlingen: https://t.co/16yG3poBxfhttps://t.co/nHdzjZ1y6h
With its open thinking, precesion and fascinating results, TRUMPF takes new paths. The high-tech company is a leading global manufacturer of machine tools, laser technology and electronics, and the pioneer of its industry. The annual reports of previous years highlight the special character and the value-oriented attitude of the business from unusual perspectives.
The 2015/16 report "filigree" is the next step. With courage to experiment, it explores the company’s research and development strategy. Three artistic photo essays explore the world of innovation made by TRUMPF – from laser diodes over digital networking to an innovative and unique machine.
In collaboration with the photographer Manfred Jarisch a distinctive image series was created: a world of colours, of lighting effects, of details, precise, filigree and imaginative at the same time.