PURPOSE, PROMISE & PASSION: SP Employer Branding.
Beate Flamm, responsible for content and copy at Strichpunkt, collected the most important elements for the development of a good employer brand.
More details: https://t.co/Cmnqwr1BOAhttps://t.co/sKYKahzalQ
MAN is already meeting the challenges of the future - with new concepts and products, cooperations and services: MAN Truck & Bus advises major cities on the development of modern transport infrastructures and automates the transport of goods. MAN Diesel & Turbo is changing from a components supplier to a system provider. The reporting entitled "Tempo" (speed) focuses on the topics of the future.
Stories illustrate on which routes and at what speed MAN is operating. There are long and short distances, interviews and reports. To keep up the tempo in terms of design, the formal bracket is a news ticker format: each story contains a clear indication of place and date. Infographics, illustrations and additional information enrich the stories in various formats. The bold typography conveys the contents quickly and to the point. With speed.