We have found that we need a new kind of brand design. The result of extensive brand work with customers of all sizes across different industries is called ‘Strichpunkt Modular Design’.
Our Head of Design Systems on a new way of designing brands: https://t.co/xWtVwvk2wyhttps://t.co/nHmiB5vv8B
Uniplan, a leading events and creative agency for live communication and trade fairs, is 55 years old and has commissioned Strichpunkt for an anniversary publication. The result is a brand- and image-forming marketing and acquisition tool for customers and partners which stands out, both conceptually and creatively, from conventional corporate presentations and company histories.
Its message: "Reinvent Yourself!"
Uniplan thinks differently - Uniplan thinks outside the box. 55 posters with inspirational, associative compound word pairs and illustrative imagery playfully convey Uniplan’s creative spirit. The best projects of recent years are presented on the backs of the posters.