de

Reporting 2008

Corporate Reporting

With our creative and efficient financial communication, we provide Air Berlin with a visual profile – and support the brand through good times as well as more critical periods.

Especially since going public in 2006, it has been essential for Air Berlin to position itself clearly in the market. We therefore developed a distinctive graphic language and work on an ongoing basis to create structural content, adding to each annual report with charming extras such as postcard sets, a photo album look or steel engravings inspired by nature. For all this creativity, however, our mantra holds: creating value for the brand is always more important than hunting awards. In turn, Air Berlin has rewarded us with a long and intense collaboration.