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at Strichpunkt

Dec 7, 2023

Strichpunkt and IBM iX develop a digital design system for BVG - The goal is an improved user experience.

The collaboration between BVG and the two agencies will create an improved user experience that will cover all digital touchpoints of Berlin's public transportation system.

Nov 3, 2023

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Register now!

BVG, Augsburg University of Applied Sciences, Iqony, Otto Group & TÜV Süd: In this year's Best-of Session on 7 December, five teams will take you behind the scenes of holistic brand development and present the underlying background, learnings & results of the Strichpunkt highlight projects 2023. Event & info in German only :-(

Sep 1, 2023

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TOP 5 GERMAN BRANDING AGENCIES 4TH PLACE IN PAGE'S REVENUE RANKING 2023

In the PAGE revenue ranking of the largest CD/CI agencies, Strichpunkt is once again one of the four largest branding agencies in Germany.

Aug 15, 2023

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Welcome, Deutsche Bahn! Strichpunkt is the new branding agency of Deutsche Bahn

Deutsche Bahn awards account for corporate design to Strichpunkt • why do birds to continue as partner for audio branding Change of agency for CD following EU tender process

May 3, 2023

New SP Podcast: Sustainable Brand Stories

How brands become sustainably successful: We are starting our podcast "Sustainable Brand Stories". In conversations with sustainability pioneers such as Johanna Perret (Recup/Rebowl) and Godo Röben (veggie pioneer & former marketing director of Rügenwalder Mühle), the key success factors of sustainable brand communication are highlighted. One new episode every 2 weeks - on all major podcast platforms.

Dec 7, 2023

Time to say Goodbye - Über nachhaltige Markentransformation

Bislang galt eine nachhaltige Ausrichtung für viele als reiner Hygienefaktor. Mittlerweile aber wächst der Transformationsdruck von allen Seiten. Markenverantwortliche müssen daher jetzt alle strategischen Optionen prüfen – selbst die, eine Marke konsequent sterben zu lassen.

Nov 9, 2023

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Strichpunkt wins two Red Dot Design Awards 2023 with Bosch and Skoda

We are beyond happy to have contributed to two such forward-looking and transformative projects.

Oct 31, 2023

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Strichpunkt is partner at the "Bock auf Morgen" Festival

For all those who want to rethink sustainable communication, Berlin's Radialsystem is the place to be on 29/30 November. At the first festival for sustainable marketing, you will meet Maja Göpel, Manfred Meindl (Vaude), Gregor Hagedorn (Scientists for Future) and the finalists of this year's Marketing for Future Award. We at Strichpunkt are not only partners of the festival, but will also be there with two deep dive sessions!

Oct 30, 2023

Brand Story DHL x Strichpunkt: Globales Brand Management – powered by AI

"Creative visions that shape brands" is the motto of the Monotype Brand Talks on 16 November in Düsseldorf. Together with our customer DHL, we will be taking a deep dive into the AI-supported brand management of one of the most global brands worldwide. Register now for free! Event & info in German only :-(

Oct 25, 2023

SUSTAINABLE BRAND STORIES #14 Stephan Grünewald, Psychologe und Bestsellerautor

Der Psychologe und Bestsellerautor Stephan Grünewald erklärt, was uns Deutsche bewegt und wie Marken zukunftsfähig kommunizieren können.

Oct 4, 2023

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CSRD Online Session – watch the recording

We were really pleased about the great interest in our online session on the EU CSR Directive. We have recorded the session for all those who were unable to attend! (German only)

Sep 21, 2023

Strichpunkt Design sets new standards for the DFB Emotionality meets modernity

A fresh design, new emotionality and an increased focus on fan proximity define the kick-off of a new era.

Aug 16, 2023

SUSTAINABLE BRAND STORIES #13 MIT ERIC LIEDTKE, EX-MARKENVORSTAND ADIDAS UND GRÜNDER UNLESS

Als globaler Markenchef bei Adidas fädelte Eric Liedtke Kooperationen mit Beyoncé, Kanye West und den Umstieg des Konzerns auf Recyclingplastik ein. Mit seinem Start-Up Unless Collective will Eric jetzt in der Industrie einen “Tesla-Moment” auslösen

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