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Sep 7, 2022

Strichpunkt Sustain­ability Talk #6 Godo Röben

As head of marketing for Rügenwalder Mühle, Röben turned a traditional sausage and cold meat maker into the most-successful brand for meat alternatives. Today, he acts as a consultant for start-ups and established companies looking to do away with animal products and make vegetarian food socially acceptable.

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Sep 7, 2022

Down with the CO2 footprint. But how? A commentary by Lucas van Doorn

After this super-hot summer at the latest, it is clear to every company that it must minimize its CO2 emissions quickly. Lucas van Doorn, Climate Action Specialist at Strichpunkt partner Planetly by OneTrust, outlines the two main options for offsetting emissions that cannot be avoided in the short-term.

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Sep 2, 2022

Top 5 German Branding Agencies 5th PLACE IN HORIZONT’S REVENUE RANKING 2022

In Horizont's revenue ranking of the largest CD/CI agencies, we are once again among the top 5 largest German branding and design agencies.

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Aug 29, 2022

Employer Branding online session: from campaign to brand experience

Recruiting and retaining employees is becoming a central strategic challenge for successful and growing companies. The days when companies used to set the pace on the job market are long gone. Or as Josh Bersin, probably the most-cited US analyst, put it: “The war for talent is over. Talent has won!”

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Aug 8, 2022

Press release: SP X Mustang – Brand Design Refresh

We have helped to carefully rejuvenate the German denim pioneer, strategically develop it and adapt it to the digital environment. Read the press release here!

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Jul 19, 2022

The 5 principles of sustainable brand leadership

Successful brands convey even complex sustainability topics in an exciting way. In doing so, they apply five essential principles.

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Jun 21, 2022

Strichpunkt Sustain­ability Talk #5 Uwe Melichar

We Germans produce nineteen million tons of packaging waste every year - packaging that was designed by someone, somewhere. How can designers do their part to reduce the amount of waste? Uwe Melichar, packaging expert and designer, provides answers.

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Jun 20, 2022

Strichpunkt Sustain­ability Talk #4 Bianca Bunsas, Eco Fashion-Designerin

Bianca is one of our Senior designers at Strichpunkt. But beyond that, She, together with her sister, is also the founder of the upcycling fashion label meerblau.waldgrün. How does one create chic fashion from pre-used clothes - while also saving resources along the way?

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