de

We believe

This world calls for a clear stance

We believe that good design helps brands navigate a changing world. A clear stance works at everywhere and on every device. With this in mind, we develop good, sometimes radical ideas. Designing holistic, sensory brand identities, leading to integrated brand experiences. Working prototypically on the challenges of the digital age.

Together with start-ups, hidden champions and DAX companies who see change as an opportunity.

Strichpunkt X Sustainability

We support brands that want to be among the best when it comes to sustainability. At the same time, we ourselves want to move from being part of the problem to being part of the solution. In concrete terms, this means:

  1. How we work more sustainably
  2. How we design more sustainable brands
  3. How we strengthen our diversity

We rely on 100% green electricity, a company bike program for employees, and remote meetings. We avoid unnecessary travel and reduce domestic flights to an absolute minimum. While we do everything we can to minimize our share of CO₂ emissions, a small, unavoidable remainder remains. We don’t just offset this residual amount — we overcompensate it by 25% through investments in concrete renewable energy projects. In addition, we plant trees in Germany with our partner Planted, actively supporting biodiversity, water conservation, and environmental protection on site. These are just the first steps, but they are already making an impact: Since 2023, we have been climate positive on a net basis.

We are convinced that sustainable brands need more than just a coat of green paint. Whether it’s evolving reporting obligations or the growing importance of ecological and social impact: in a structured process, we identify a brand’s sustainability potential and develop guidelines for its transformation. In doing so, we continuously learn and share our knowledge — for example, in our podcast Sustainable Brand Stories or in our master classes on sustainable design (such as Accessibility) and on how to deal with the challenges of our time (such as AI in Brand Management).

At Strichpunkt, we strive to create a work environment where diversity, fairness, and responsibility are a given. For example, through concrete benefits such as highly individualized work (and location) models or support for mental health challenges (in cooperation with nilo.health). But our commitment goes further: initiated by colleagues, the #dobetter team has sharpened our stance and defined binding principles for an equal and sustainable Strichpunkt.
Another initiative: the annual Do Better Day, when Strichpunkt colleagues spend a day helping NGOs, planting trees, or packing relief supplies.

We rely on 100% green electricity, a company bike program for employees, and remote meetings. We avoid unnecessary travel and reduce domestic flights to an absolute minimum. While we do everything we can to minimize our share of CO₂ emissions, a small, unavoidable remainder remains.
We don’t just offset this residual amount — we overcompensate it by 25% through investments in concrete renewable energy projects. In addition, we plant trees in Germany with our partner Planted, actively supporting biodiversity, water conservation, and environmental protection on site. These are just the first steps, but they are already making an impact: Since 2023, we have been climate positive on a net basis.

We are convinced that sustainable brands need more than just a coat of green paint. Whether it’s evolving reporting obligations or the growing importance of ecological and social impact: in a structured process, we identify a brand’s sustainability potential and develop guidelines for its transformation.
In doing so, we continuously learn and share our knowledge — for example, in our podcast Sustainable Brand Stories or in our master classes on sustainable design (such as Accessibility) and on how to deal with the challenges of our time (such as AI in Brand Management).

At Strichpunkt, we strive to create a work environment where diversity, fairness, and responsibility are a given. For example, through concrete benefits such as highly individualized work (and location) models or support for mental health challenges (in cooperation with nilo.health). But our commitment goes further: initiated by colleagues, the #dobetter team has sharpened our stance and defined binding principles for an equal and sustainable Strichpunkt.
Another initiative: the annual Do Better Day, when Strichpunkt colleagues spend a day helping NGOs, planting trees, or packing relief supplies.

We Are

People who design the future

Focused

strategists

All work at Strichpunkt is based on precise analyses. Our process begins with the values that make a brand stand out and extends into the future into whose trends and tendencies we project brand identities or entire business models. Only then is a design created. Not as a question of taste, but as a result of sound reasons.

Strichpunkt Modular Design —

It is time for a new kind of brand design!

Passionate

designers

and creatives

As multi-award-winning representatives of a European design tradition, we have been developing style-defining identities for more than 25 years. We believe that our work, with its precise typography and excellent design, expresses a deep understanding of the essence of our clients. In this regard, we are as open to the haptic experience of high-quality print communication as we are to the never-ending flow of new opportunities presented by all-pervading digitisation. We want to design.

 

Creative

techno­logists

Strichpunkt operates at the interface between design and technology. With discerning creative staff and experienced developers who think outside the box. Together, we focus on prototypical ways of working, create sensory brand experiences in every media environment and give things a form in which design is re-defined: gestures, speech and artificial intelligence. The interfaces of the future.

Discover more about what we do

Medium Blog

Github Repo

Animated

storytellers

Discover more

about the stories that we tell for our clients

We visualise values. And tell stories that are rooted in them. Strong brand stories that form the core of inspiring communication. Creating identity. Giving the brands a face, a character and sometimes heroes as well. We tell stories with words and pictures that linger and change something. Stories that connect people and brands.

Challenging

partners

We’ll be honest: working with us can be quite an intense experience. We question things, favour the constructive exchange of views and are dedicated to achieving the best. Together with our clients, we look, not for the prettiest solution, but for the right solution. This sometimes calls for courage on both sides. But in addition to building long-term and trusting customer relationships, it leads to first-class results.

Committed

team workers

We believe that outstanding creation is the result of team work. When egos are set aside and every idea is given a hearing, extraordinary and unusual things can be achieved. This is an experience that we have long taken from the agency and applied to co-creation and collaborative processes with clients and service providers.

We Work With

Amazing customers who we believe in

Strichpunkt is part of the

MYTY Network

Since 2021, we have been a proud member of the MYTY network! MYTY is a fleet of many agile and complementary agencies and pursues the goal of bringing together forward-looking disciplines, primarily in the digital sector. MYTY currently unites 12 agencies with over 720 employees in 26 locations in Germany, Croatia and Switzerland.

The interconnected competences in the areas of strategy & consulting, creation, technology and marketing are constantly being expanded with the aim of becoming the leading agency group in Europe by 2025. Like all other partner agencies in the MYTY Group, Strichpunkt remains independent in its operational business, identity and culture.

Let's talk!

Wherever you are, wherever you are headed - it’s time to get started.
Say hi!

T +49 711 620327-0
t.wolfram@sp.design